YouTube Shorts Beta, TikTok’s Competitor, Launches In US

YouTube has released its own beta version of TikTok’s short-form video format in the US. Called YouTube Shorts, the program is currently only available to a small group of US users. According to YouTube’s Official Blog, YouTube Shorts will be accessible by everyone in the coming weeks.

Through YouTube Shorts, users can make up to 60-second videos. Similar to TikTok, the tools included are “a multi-segment camera to string multiple video clips together, and the ability to record with music.”

YouTube Shorts revolve around music and will be heavily integrated with YouTube’s existing music programs. Snippets heard in YouTube Shorts can link users to the full song’s music video and the artist’s other info on YouTube. In the future, users can create Shorts from a music video and see other Shorts made from the same song.

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