Netflix begins reporting viewer numbers for its biggest hits

<em>Squid Game</em> is currently the most popular non-English language television show on Netflix.

Enlarge / Squid Game is currently the most popular non-English language television show on Netflix. (credit: Netflix)

Netflix will begin regularly reporting viewership numbers for its top programs and films, a major shift in strategy for the streaming company that has carefully guarded its data over the past decade.

The company said it will report every week how many hours people spent watching its top 10 TV shows and movies, for both English and non-English titles, including Netflix originals and content licensed from third parties.

In its first release of viewer numbers on Tuesday, Netflix said its subscribers last week spent 149 million hours watching Red Notice, the action film starring Gal Gadot, making it the most popular piece of English-language content on the platform.

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