The date is a little bit surprising for Apple watchers, especially as Apple typically unveils its new-generation iPhones in mid-September.
But according to well-known Apple analyst Ming-Chi Kuo, the date makes perfect sense, as the growing risks of a global recession convinced the Cupertino-based tech giant to bring its premium device to the market earlier than usual. In other words, Apple hopes it would reduce the impact a recession would have on the iPhone 14 by bringing the device to the market earlier than expected, especially given the smartphone is expected to be $100 more expensive than the current generation.
“The iPhone 14 announcement/shipping date may be earlier than iPhone 13/12, which could be one of the reasons why Apple offered a positive outlook fo… (read more)
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